We develop websites from the ground up, working in close association with you, our client. From experience, we know the only websites that meet their owners requirements are those built specifically for the owner. You cannot cut and paste a website from various templates and expect it to achieve your goals.
Before we start building your site, we sit with you and find out everything we can about your company, your goals and the tools you are using and will be using to achieve these goals.
We also find out, in great detail, who your target market is before researching them. The work on your site commences when we are satisfied we know where they hang out on the internet, what social media portals they use the most and what “language” they mostly speak.
All this attention is necessary to ensure a great User Experience – UX – for your clients because we know that what appeals to lawyers won’t necessarily appeal to engineers or doctors or home-makers.
This due diligence on your target market makes a critical difference to the early success of your site and to its ongoing SERPS performance.